NYDA Business Management Course

The NYDA Business Management Training Course is designed to equip South African entrepreneurs with essential skills and knowledge needed to run a successful business. The course is targeted at entrepreneurs who are seeking funding from the NYDA and is designed to help them improve their chances of success.

Module 1: Idea Generation

• To differentiate between formal and informal business structures and understand their implications.
• To explore the concept of idea generation and its importance in entrepreneurship.
• To identify sources of business ideas and develop strategies for recognizing opportunities.
• To analyze the key components of a business idea and assess its feasibility.
• To examine case studies of successful South African brands and understand the journey from idea conception to business success.
• To equip students with practical tools and frameworks for generating and evaluating business ideas.

Module 2: Business Compliance 

• Understanding the legal requirements for running a business in South Africa
• Registering your business
• Understanding your tax obligations
• Protecting your intellectual property
• Complying with labor laws

Module 3 : Financial Management 

• How to Interpret a Cashflow Statement
• Basic financial  principles for SMMES
• Basic Cost Management

Module 4 : Sales & Marketing

•  Sales Process & Systems
• Sales Skillsets
• The changing sales landscape
• How to cultivate a thriving sales culture
• Basic Marketing Tips
• SOE Management
• Digital Marketing

Module 5: Business Systems

• Understanding the importance of business systems
• Developing systems for operations, finance, and marketing
• Automating business processes
• Implementing project management tools
• Developing customer relationship management (CRM) system